How To Hide A Home Business Address On Google Business Profile
List Your Business as a Service Area Business (SAB)
Local businesses that provide services don’t always rely on a storefront. When listing your home-based business on Google, you may not want customers to visit your home address. Here’s how you can hide your home address while still maintaining an effective Local SEO presence on Google.
A Service Area Business (SAB) is a business that goes to its clients directly to provide a service. Many service-based businesses like virtual therapists, consultants, home repair, and other contractors classify themselves as Service Area Businesses, as much of their work occurs without the need for a storefront.
SABs need a permanent address despite constantly traveling for work. When your home is your business’s permanent address, displaying your personal address can be confusing for customers.
After setting up your business on Google Business Profile, you can categorize your business as a service-area business and select your service area by radius, city, zip code, or other variables. Doing this will prevent any confusion about your house being your place of business and secure your safety.
Create A Google Business Profile
Google is the top internet search engine used worldwide for information. Customers expect a detailed profile of a business, which includes location, information about the product or service, contact information, and more, to be available with a Google search.
Creating a Google Business Profile can set you apart from the competition and make you more trustworthy than a business with less information. Having an established Google Business Profile is important to advertising to your consumer base and boosting your website’s traffic.
After creating your business profile on Google, you should also consider SEO marketing. Local SEO content helps your business appear on Google’s top searches.
If you believe that creating a Google Business Profile is a step in the right direction for your business, here is a guide on how do I claim my business on Google.
With Google Maps, select Edit profileBusiness information.
At the top, select Location.
Next to “Business location,” select Edit .
Turn “Show business address to customers” on or off.
The Importance of Local SEO
By marketing your business on Google, you can target potential clients in your service areas. Potential clients often search for their target area in a standard Google search, meaning that you want your website to pop up based on this location.
A great local SEO strategy is placing click-to-calls on Google’s local search listings. Anyone ready to immediately start the purchase process is more likely to click on the call button if it is easily accessible, thus solidifying a customer.
Showing up on Google Maps is also a way to legitimize your business to the public, even if the location of your business is not exact, but a service area. It proves that the world’s largest search engine has legitimized you, which is a great way to prove to clients that you are a serious business.
Michigan SEO Agency | ArcMinute Marketing
Learning how to hide a home business address on Google is easy. The many intricacies of creating an SEO-friendly website, however, are more difficult to manage. If improving your local SEO interests you, contactArcMinute Marketing.
We are an SEO agency in Livonia, MI, that specializes in digital marketing and connecting localized small businesses with customers. We educate businesses on SEO and design your business’ website specifically to increase your SEO results!