The Best Solution to Digital Marketing for Local Businesses
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Why Digital Marketing for Local Businesses Is Important
In today’s competitive market, businesses can’t afford to forgo marketing efforts. Digital marketing for local businesses is the key to taking your business to the next level and opening new opportunities for operations.
Local businesses can have difficulties marketing while competing with larger businesses. This competition is why it is critical to distinguish your small business from others through marketing.
Good marketing can improve site visitors, generate new leads, and, most importantly, help boost sales. Arcminute Marketing is your trusted marketing partner for local businesses in and around Southeast Michigan.
WordPress SEO | Arcminute Marketing Solutions for Local Business Marketing
Arcminute Marketing should be your first choice when you need comprehensive digital marketing for local businesses. One-size-fits-all approaches to marketing can produce subpar results, so we take the time to get to know your company and brand to create a unique and engaging marketing strategy. Our approach to local business marketing can help your business grow and expand your digital footprint.
Do you want to revamp your digital marketing strategy? Are you tired of navigating the complexities of boosting online visibility on your own? Contact us online or call today at (734) 263-1890 to schedule a discovery call with our marketing team!
Local SEO | Boosting Online Visibility for Local Businesses
The vast majority of internet traffic goes through search engines like Google. SEO marketing takes advantage of this by creating compelling and engaging content to help your business services rank highly in search results.
Most small businesses rely on internet traffic and word-of-mouth advertising to get new clients. Local SEO utilizes strategic keyword and link placement in site content to capture search engine queries from locally targeted demographics. Improving search engine results means more people find your business when searching online.
Our SEO marketing services can boost your company’s online visibility, leading to more customers, brand awareness, and sales revenue.
Facebook Advertising | Targeted Reach and Engagement
Social media is one of the best avenues for digital marketing for local businesses as it provides an intimate and personal way to engage with target audiences. Social media posts, videos, and engagement events help create a personable and appealing brand identity.
Facebook advertising also allows for complex analysis and targeted marketing efforts. Advertisements can be segmented based on geographic reach, time of day, and customer interests. These market segmentation tools allow you to push advertisements to highly specific demographics, increasing the effectiveness of campaigns.
Social media marketing works with other digital marketing channels to increase brand awareness and drive traffic to your business’s webpage. At Arcminute Marketing, we can ensure your social media and Facebook marketing efforts deliver significant returns!
Display Advertising | Captivating Audiences with Visual Ads
Display advertising combines text and image formats to capture internet users’ eyes and get them to click. There are several forms of display advertisements, ranging from site banners and pop-ups to native and interactable ads.
Display ads require the interplay of text and image to be as effective as possible. At Arcminute Marketing, our display advertising strategy includes creating several versions of different visual materials to gauge the most effective way to generate user impressions.
Although display advertising typically has a lower conversion rate than other forms of digital marketing for local businesses, it is exceptionally good at building brand awareness, which can improve conversions at points further in your marketing funnel. The key is to serve high-quality and non-intrusive ads that are informative.
Paid Search | Driving Immediate Results for Local Businesses
Paid search advertising is a form of search engine advertising in which a business pays for promoted search results on Google and other search engines. Paid search advertisements appear near the top of search engine results and have a small green “Ad” next to them to distinguish them from non-paid results.
Paid search advertising is beneficial as the business only pays when a search engine user clicks on the ads. This paid search feature makes it easy to track ad impressions and conversions while only paying for the ads people see and click on.
At Arcminute Marketing, we combine paid search with other search engine optimization techniques, including PPC advertising and on-page optimization, to help you get better search results.
reviews & testimonials
what our clients say
Edward Shaw2022-11-15Greg and his team have done more for my website in two months than my previous marketing/SEO company did in two years. Highly responsive and thorough. I would highly recommend.Sara Nickleberry2021-08-23It has been an absolute pleasure working with Greg and his team at ArcMinute Marketing. They have been consistently professional and deliver quality work for two of my clients. I appreciate their expertise and ability to translate data in a way that is easy to understand and make suggestions on how we can apply what we learned from the data to meet our goals. Greg always answers all of our questions carefully and quickly caught on to each client's unique challenges. This team understands SEO, web traffic and search. Their expertise is invaluable. It is well worth the investment.David Jolson2021-03-11Greg and team are everything you look for in a marketing firm. They are honest, extremely responsive, open to feedback, and overall good people. We have seen growth since working with them on local SEO and paid search. We are looking forward to continuing to build our relationship.Team Hodges2021-03-05ArcMinute Marketing is definitely dedicated to us. Greg shows a genuine interest in our overall success, not just to delivering exactly what we pay for. He is very knowledgeable, dedicated and talented which makes him a pleasure to work with. He always makes sure everything is running smoothly!J T2021-01-29Greg and team were a pleasure to work with. They helped me overhaul a very outdated site and brought it to the 21st century. They were very professional and patient with the many changes we wanted. They were very diligent with all of our concerns. Will use them anytime.Rock Out Entertainment2021-01-09In the business world deals are made everyday. Don't look for a deal when it comes to your brand image. Secure a professional that will partner with your ideals and bring your vision to market.Parker Follmer2020-09-09I've been working with Greg for a few months now and he has been a pleasure. He is professional, responsive and a great listener. He has been doing a fantastic job on updating our website to help promote our business and the services we provide. Our website traffic has increased due to his great work and we are extremely pleased. I highly recommend ArcMinute Marketing, LLC!Dr. RJ Burr2020-08-31Digital marketing is no longer this "black hole" you don't understand but know you're supposed to do. Greg and the team of ArcMinute have helped propel my local SEO to new levels. We're big on content creation. Rather than mindlessly push "more, more, more" content, ArcMinute has identified where and how we can be more strategic. We're getting the most out of our content. We've seen growth in our online analytics. The growth has equalled more (and better) business -- not the case with previous companies. It's nice to finally understand our online analytics -- in a palatable way -- and taste the fruits of our labor. Not to mention, they're pretty cool and easy to work with. Thank you, ArcMinute!Bill Knapp's2020-01-22We have had such a great experience working with ArcMinute. Greg really takes the time to make sure you understand the process and his suggestions, which are always honest and constructive. It was refreshing to work with someone who always keeps your customer and your budget in mind. At ArcMinute, you're dealing with real people who are down to earth and understanding. We can't say enough good things about them.Cheryl Rochelle2019-09-17The excellent marketing strategy implemented by ArcMinute Marketing has converted to sales, and our business has grown exponentially. I chose Greg and his team over other marketing companies because of their attention to detail and display. I would not hesitate to refer ArcMinute Marketing.
It's Never Been Easier to Connect With Your Local Customers
Organic Social Media Content Publishing
While social media advertising effectively reaches new audiences, organic social media content publishing allows you to foster personal connections with your existing customers. At ArcMinute Marketing, we cultivate a relatable brand image for our clients, incorporating relevant topics and personal language into your posts to better engage with your audience. This involves finding out what matters most to local customers and adopting a tone of voice that reflects positively on your business.
